Scope of work
Project summary
For Gold Dry, I worked on the creation and editing of social-first video content around brand activations, product launches, and live events.
My role focused primarily on filming and editing content at festivals and in-store launches, capturing interviews, challenges, and promotional moments designed for social media distribution.
I edited a wide range of promotional videos, including influencer collaborations, ticket sale promotions, and short-form social edits using both original footage and existing material. The content was optimized for fast-paced platforms, prioritizing energy, clarity, and shareability.
Throughout the collaboration, the focus was on flexibility, quick turnaround, and creating engaging content that matched Gold Dry’s bold brand identity across social channels.
Ongoing collaboration
I worked with Gold Dry on an ongoing basis, supporting the brand during events, product launches, and social campaigns.
My role was flexible and hands-on. Jumping in where needed to film, edit, and deliver social-ready content quickly, often around live moments and activations.
The collaboration was not project-based, but built around continuous content production, fast turnaround, and adapting to different formats, locations, and campaign needs.
Gold Dry...
...is a premium vodka brand created by Joel Beukers and Julian van Vliet, built around a shared vision of quality, ambition, and a bold lifestyle. The brand focuses on strong identity and premium positioning within the spirits market.
Bennie helped us turn launches, festivals and brand activations into social content that fits Gold Dry. He was flexible on location and quick to turn footage into energetic edits. From filming live moments to adapting existing material, he thought along with us and kept the content moving.
Have something in mind? Let's work together!
I work with brands and agencies on flexible, fast-turnaround video content.
If you have a project or need ongoing editing support, let’s connect.